Sam Dal Monte

Iconic Regions of BC

Identity

A series of tourism brands within the Super, Natural British Columbia destination brand, the Iconic Regions of BC are designed to give distinctive identities to the province’s diverse regions and unique journeys.

designed with Zulu Alpha Kilo

a series of patterns in light blue and dark green — with Hannah Lee and Ana-Marija Matić

a person in a yellow jacket standing alone in a grassy valley

a magazine open to a page advertising The Great Wilderness, with a photo of a winding road and the headline Travel Out Of The Ordinary

a man wearing a puffer jacket in blues and greens, with a pattern of The Great Wilderness printed on it

a series of patterns in bright and dark greens — with Hannah Lee

a photo of a rocky cliff, covered in trees, plunging into a bright blue body of water, with paddleboarders off its tip

a billboard under a railway overpass advertising Rainforest to Rockies, with a photo of Stanley Park and the Vancouver skyline and the headline What’s On Your Next Horizon?

a main wearing a heavy winter jacket in green, with a pattern of Rainforest to Rockies printed on it and the arrow icon on his shoulder

Club Harry

Identity

Harry Rosen has been Toronto’s leading luxury menswear retailer for almost 70 years. Club Harry is a new loyalty program designed to span Harry Rosen’s entire brand portfolio: the flagship Harry Rosen retail brand, the discount brands Harry Rosen Outlet and FinalCut, the quarterly Harry magazine, and the Harold private label.

designed with Zulu Alpha Kilo

the Club Harry badge overlaid on a photo of a man wearing a winter coat

the words Club Harry displayed in a condensed slab serif typeface

a printed card with the Club Harry badge

a series of advertisements for Club Harry

Splash Spots

Identity
Website

A new spin on a century-old New York City tradition, Splash Spots is a series of fire hydrant sprinkler caps, designed by Group Project, that consume 50% less water than the FDNY’s standard spray cap. Created in collaboration with Street Lab.

awards
Gold Cube, 2024 ADC Awards
Wood Pencil, 2024 D&AD Awards
Gold, Design, 2024 ADCC Awards
Gold, Design, 2024 Marketing Awards
Gold, Public Service Advertising, 2024 Marketing Awards
Finalist, Experience Design, 2024 Fast Company Innovation by Design Awards
Silver, Design, 2024 Clio Awards
Bronze, Experience/Activation, 2024 Clio Awards
Merit, Design (Innovation/Execution in Design), 2024 One Show
Merit, Design (Innovation/New Ideas in Design), 2024 One Show
Merit, IP & Product Design, 2024 One Show
Merit, Experiential & Immersive, 2024 One Show

designed with Zulu Alpha Kilo

A yellow and orange Splash Spots sprinkler

A blue and purple Splash Spots sprinkler

Parkland

Identity
Website

Parkland is an established Canadian energy company that’s working towards a sustainable future by investing in renewable energy technologies, expanding their retail operations, and building an EV charging network.

designed at Sid Lee

A gallery of Parkland report covers, with a combination of photos, illustrations, and flat colours

A selection of Parkland P logos and wordmarks, in a variety of blue, green and orange colours

The front and back sides of two Parkland business cards. Each card shows the person's name and title, their phone numbers and email, and Parkland's phone number, website, and street address

A phone showing the Parkland website. It shows the home page, with an image of an electric vehicle charging station and the headline Powering what moves people.

A person holding a tablet showing the Parkland website. It shows the Parkland Sustainability page, with an image of an electric vehicle charging station, the headline Sustainability, and the subhead We're on a journey too, advancing our low-carbon and renewable fuel capabilities while working to minimize our environmental impact.

2022 Sid Lee Calendar

Print

A gift from the Sid Lee design team to our clients, each month of Sid Lee’s 2022 calendar is a vision of an imagined past or potential future as seen from the end of 2021. Printed on risograph at Colour Code Printing, Toronto.

designed at Sid Lee

A red, blue and yellow modernist September 2022 calendar on a blue couch

A May 2022 calendar depicting Halley's Comet on a wood paneled wall

The cover of a 2022 calendar titled Yesterday Is Today Is Tomorrow, on a concrete floor — with Viv McCarley

Two Sisters Vineyards

Identity

A family-run vineyard in the Niagara region of Ontario, Two Sisters is anchored in the concept that each of their wines has a unique story to tell.

designed at Sid Lee

a wine label reading 2016 Two Sisters Eleventh Post

a bottle of wine with a label reading 2016 Two Sisters Senza

a kitchen table scene with a poster reading Within Every Bottle Is A Work Of Art

an iPad displaying the Two Sisters Vineyards website, an image of a vineyard with the headline Shop Our Wine, Ship Our Wine

Method

Identity

Method is medical cannabis developed at the intersection of science and nature, through careful cultivation and cutting-edge extraction technology.

designed at Sid Lee

A window looking into an office, with the Method fractal design on it

Cx Industries

Identity

With its state-of-the art cannabis extraction technology, Cx Industries produces the oils, concentrates, and isolates behind many of the industry’s most innovative products.

designed at Sid Lee

Computer monitor displaying the home page of the CX website, including a photo of oil and the headline An Extract For Whatever You Can Imagine

Computer monitor displaying the services page of the CX website, including a photo of a greenhouse and the headline Top-Tier Expertise at a World-Class Extract Facility

Two copies of the CX Industries Winter 2020 extraction products and services catalogue

Burrard Arts Foundation

Website

Burrard Arts Foundation promotes arts and culture in Vancouver through gallery exhibitions, public art, and artist residencies. BAF’s new website was launched as part of their move to a larger space and an expansion of their residency program.

designed with Haut Monde

Color

Identity

Built on impressionistic imagery and abstract, evocative language, Color is a recreational cannabis brand designed for exploring the unexpected beauty of the everyday.

designed at Sid Lee

Five posters on an abandoned building. On three of the posters is the word Color. On the second poster is the phrase Unknown Adventures in an Unknown Space. On the fourth poster is the phrase Welcome to a Colorful World.

A photo of the ocean with the words Blueberry Seagal

Interlude. Uncharted. New mantras. Morning. Uphill. Mountains. Panorama. Breathe. Uplifted. Marathon. Cedars. Color.

A poster with the words Blueberry Seagal, Ghost Train Haze, Pedro’s Sweet Sativa, White Shark, Mango Haze, Color.

InnVest

Website

InnVest is Canada’s largest hotel owner and operator. Their redesigned website emphasizes their focus on hospitality across their entire portfolio.

designed with Navigate Group

Apple

Confidential.

designed at TBWA

Doko

Naming

Doko is a family of poufs and ottomans designed by Observatory for Keilhauer. The name refers to ドンドコドン, the sound of a taiko drum, and どこでも, meaning “anywhere”.

named at Concrete

19th-century ink drawing of a tsuri-daiko and taiko drum

National Center for Civil and Human Rights

Exhibition Graphics

The National Center for Civil and Human Rights in Atlanta connects the history of the American civil rights movement with the contemporary global struggle for human rights.

designed at mgmt. with Rockwell Group